Virtual Private Network (VPN) Statistics

The Virtual Private Network (VPN) industry has emerged as a critical player in the global cybersecurity, responding to increasing demands for secure online connectivity. With growing concerns about online privacy and security, VPNs have seen significant adoption across different regions, while the market continues to expand with various providers offering both enterprise and consumer solutions. Here are the most up-to-date insights about VPN, including revenue, performance, reach, and and user statistics with downloadable materials:

last updateLast updated: January 03, 2025

VPN Statistics: Top Picks

Here are the top picks of VPN Statistics:

VPN Global Market Value
$45B
VPN Global Market Value
VPN Global Usage Rate
22.9%
VPN Global Usage Rate
US VPN USAGE RATE
42%
US VPN USAGE RATE
VPN Security Concern Rate
90%
VPN Security Concern Rate
VPN Security Tech Market Value
$210B
VPN Security Tech Market Value
VPN US Privacy Intent Rate
63%
VPN US Privacy Intent Rate

VPN Key Facts & Insights

VPN and network security segment leads the global cybersecurity market at 23 billion U.S. dollars in 2024, followed by vulnerability and security analytics at 16.9 billion and identity access management at 16.3 billion.

 VPN primary usage reasons in 2023 were privacy, anonymous browsing, and secure communication.

VPN latency measurements in 2024 showed hide.me at 5.4 milliseconds, TunnelBear at 67.55 milliseconds, and TorGuard at 112.4 milliseconds upload latency.

VPN free service issues in 2023 showed 36 percent of U.S. users reporting slow internet connections.

VPN speed tests in 2024 showed NordVPN reaching 350 megabytes per second download speed and hide.me achieving 365.5 megabytes per second upload speed.

Users & Audience

VPN Russia Usage Rate
37.8%
VPN Russia Usage Rate
VPN UAE Usage Rate
36.2%
VPN UAE Usage Rate
VPN Market Value in India
$16.6B
VPN Market Value in India
VPN US Corporate Usage Rate
40%
VPN US Corporate Usage Rate

22+ VPN Statistics & Facts

VPN usage shows different adoption rates across regions, with global users at 22.9% of all internet users worldwide. The United States shows a much higher adoption rate, with 42% of Americans using VPN services - almost double the global average.

VPN Global Usage Rate & VPN US Users Statistics
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VPN Global Usage Rate & VPN US Users Statistics

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VPN global market value reached 45 billion U.S. dollars in 2022, with projections of 350 billion U.S. dollars by 2032.

VPN Market Growth Statistics
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VPN Market Growth Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN-related security technology and services market is projected to reach 210 billion U.S. dollars globally in 2024.

VPN Information Security Market Statistics
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VPN Information Security Market Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN and security spending grew from 100 billion U.S. dollars in 2017 to 200 billion U.S. dollars in 2023.

VPN Historical Security Spending Statistics
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VPN Historical Security Spending Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN adoption in U.S. companies reached 40 percent in 2024, with 34 percent also using password managers.

VPN Corporate Usage Statistics
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VPN Corporate Usage Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN usage rates in Q2 2024 reached 37.8 percent in Russia and 36.2 percent in the United Arab Emirates.

VPN Regional Usage Statistics
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VPN Regional Usage Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN-related security services spending is expected to reach 90 billion U.S. dollars by 2024.

VPN Security Services Forecast Statistics
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VPN Security Services Forecast Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN and network security segment leads the global cybersecurity market at 23 billion U.S. dollars in 2024, followed by vulnerability and security analytics at 16.9 billion and identity access management at 16.3 billion.

VPN Cybersecurity Segment Statistics
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VPN Cybersecurity Segment Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN primary usage reasons in 2023 were privacy, anonymous browsing, and secure communication.

VPN Usage Purpose Statistics
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VPN Usage Purpose Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN usage motivation for privacy in the U.S. reached 63 percent in 2023.

VPN U.S. Privacy Trend Statistics
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VPN U.S. Privacy Trend Statistics

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                    Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>
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VPN and security technology adoption in 2024 showed 56 percent of companies using intrusion detection/prevention systems.

VPN-related SDN market revenue reached 24 billion U.S. dollars in 2023, projected to grow to 60 billion by 2028 at a 19 percent annual growth rate.

VPN-related network security equipment spending rose from 18.9 billion U.S. dollars in 2022 to 21.38 billion in 2023, with projections of 24.36 billion for 2024.

VPN market in India exceeded 16.6 billion U.S. dollars in 2023, leading the top three markets globally.

VPN provider popularity in the U.S. showed NordVPN at 27 percent, Proton VPN at 13 percent, and Google One VPN at 9 percent in 2023.

VPN-related network security software market in 2024 showed RSA leading at 11.29 percent, followed by Check Point at 10.6 percent and Qualys at 9.77 percent.

VPN management challenges in 2024 showed 20 percent citing user experience issues and 17 percent reporting connectivity problems.

VPN adoption barriers in 2023 showed over 50 percent citing lack of need and 27 percent citing cost concerns.

VPN-related network management software market share showed SolarWinds holding 11.75 percent in 2023.

VPN security ratings in 2024 ranked NordVPN at 9.7/10, Surfshark at 9.5/10, and Private Internet Access at 9.4/10.

VPN monthly subscription costs in 2023 ranged from Norton Secure VPN at $5 to Astrill VPN at $30.

VPN software industry leadership in 2023 showed Cisco AnyConnect at 29 percent, Cisco VPN at 25 percent, and Juniper VPN at 10.21 percent.

VPN Timeline & History


  1. 1987 - Initial Development

    The concept of VPN emerged when a team at Columbia University and AT&T Bell Labs developed the first protocols for encrypted internet communications.

  2. 1996 - Birth of Modern VPN

    Microsoft's Gurdeep Singh-Pall developed the Peer to Peer Tunneling Protocol (PPTP), marking the birth of the modern VPN technology that would eventually become widely used.

  3. 2000 - Enterprise Adoption

    VPNs gained widespread adoption in enterprise environments as businesses recognized the need for secure remote access to corporate networks and resources.

  4. 2005 - Consumer VPN Emergence

    Consumer VPN services began emerging as internet privacy concerns grew, offering individuals the ability to protect their online activities and bypass geographical restrictions.

  5. 2010 - Mobile VPN Growth

    The rise of smartphones and mobile devices led to increased demand for mobile VPN solutions, with providers developing dedicated apps for iOS and Android platforms.

  6. 2013 - Post-Snowden Era

    Edward Snowden's revelations about global surveillance programs led to a surge in VPN adoption among privacy-conscious users, marking a significant shift in consumer awareness.

  7. 2016 - Streaming Service Expansion

    VPN usage expanded significantly as users increasingly sought to access geo-restricted streaming content, leading to major streaming services implementing VPN detection measures.

  8. 2020 - COVID-19 Impact

    The COVID-19 pandemic caused a massive spike in VPN usage as remote work became widespread, with businesses rapidly implementing VPN solutions for their workforce.

  9. 2023-2024 - Market Maturation

    The VPN market entered a maturation phase with enhanced security features, increased regulation, and growing integration with broader cybersecurity solutions, while maintaining steady growth in both enterprise and consumer segments.

Contributors
Serhat
Data Researcher
İsmail
Data Researcher
Aysegul
Data Researcher

Sources

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