Ecommerce Statistics
The latest ecommerce statistics provide a clear snapshot of the current state of ecommerce. From world-famous global marketplaces to ecommerce trends and facts around the world, explore valuable insights about online shopping in 2025 here.
Last updated: January 03, 2025Ecommerce Statistics: Top Picks
Here are the top picks of the Latest Ecommerce Statistics (2024):
Latest Ecommerce Key Statistics and Insights
Up to 34% of consumers make an online purchase at least once a week.
By 2027, online channels are expected to account for 23% of total retail purchases.
Amazon dominates the US online shopping market, holding a 37.6% share.
In global ecommerce, the current estimated cart abandonment rate is 70.19%.
Ecommerce through social media engages over 100 million consumers in the United States.
Users & Audience
21+ Ecommerce Statistics & Facts
Here are the 5 most popular online shops in the United States in 2024:
Most Popular Ecommerce Websites (Online Shops) in the US in 2024
<a href="https://analyzify.com/statsup/ecommerce#stat-most-popular-ecommerce-websites-online-shops-in-the-us-in-2024" title="Most Popular Ecommerce Websites (Online Shops) in the US in 2024"><img src="https://statsup.net/media/1/1362/01J5B10KCGJ6CRGYKM6JG9DMW8.png" alt="Most Popular Ecommerce Websites (Online Shops) in the US in 2024" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
In 2024, the European ecommerce revenue is expected to reach $632B.
Ecommerce Revenue Growth in Europe Over Years
<a href="https://analyzify.com/statsup/ecommerce#stat-ecommerce-revenue-growth-in-europe-over-years" title="Ecommerce Revenue Growth in Europe Over Years"><img src="https://statsup.net/media/1/1364/01J5B1PRVZ72KJ8BC63YBMG1PC.png" alt="Ecommerce Revenue Growth in Europe Over Years" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
By 2026, the US online retail market is expected to surpass $1.5 trillion in value.
US Online Retail Market Value
<a href="https://analyzify.com/statsup/ecommerce#stat-us-online-retail-market-value" title="US Online Retail Market Value"><img src="https://statsup.net/media/1/1365/01J5B1YC5106M56X7AFSZJANT9.png" alt="US Online Retail Market Value" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
As the most advanced ecommerce market in Europe, the UK has over 60 million online shoppers in 2024.
Number of Online Shoppers (Ecommerce Users) in the UK in 2024
<a href="https://analyzify.com/statsup/ecommerce#stat-number-of-online-shoppers-ecommerce-users-in-the-uk-in-2024" title="Number of Online Shoppers (Ecommerce Users) in the UK in 2024"><img src="https://statsup.net/media/1/1368/01J5B67F7RN9N2HY5YFC6T5ZSM.png" alt="Number of Online Shoppers (Ecommerce Users) in the UK in 2024" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
Ecommerce revenue in the UK has reached £133 billion.
Ecommerce Revenue in the United Kingdom
<a href="https://analyzify.com/statsup/ecommerce#stat-ecommerce-revenue-in-the-united-kingdom" title="Ecommerce Revenue in the United Kingdom"><img src="https://statsup.net/media/1/1369/01J5B6J0R81198D24C25YV5ADH.png" alt="Ecommerce Revenue in the United Kingdom" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
As one of the top ecommerce platforms, Shopify serves more than 700 million buyers around the world.
Ecommerce Platform Statistics: Shopify
<a href="https://analyzify.com/statsup/ecommerce#stat-ecommerce-platform-statistics-shopify" title="Ecommerce Platform Statistics: Shopify"><img src="https://statsup.net/media/1/1371/01J5B7F68CYN1BF88TJEDWAR1D.png" alt="Ecommerce Platform Statistics: Shopify" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
The rise of direct-to-consumer brands is making online furniture shopping increasingly attractive, with expected revenue reaching $220.1 billion in 2024.
Furniture Ecommerce Statistics
<a href="https://analyzify.com/statsup/ecommerce#stat-furniture-ecommerce-statistics" title="Furniture Ecommerce Statistics"><img src="https://statsup.net/media/1/1374/01J5D0E2QYJ1F6JHKGYAP0X67T.png" alt="Furniture Ecommerce Statistics" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
Global electronics ecommerce sales are expected to hit $922.5 billion.
Statistics of Ecommerce Sales for Electronics
<a href="https://analyzify.com/statsup/ecommerce#stat-statistics-of-ecommerce-sales-for-electronics" title="Statistics of Ecommerce Sales for Electronics"><img src="https://statsup.net/media/1/1366/01J5B2FZTAM64KKG7XJPK39F5H.png" alt="Statistics of Ecommerce Sales for Electronics" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
Consumers are expected to spend $760 billion on fashion products this year, making fashion and apparel the second-best online shopping category.
Fashion and Apparel Ecommerce
<a href="https://analyzify.com/statsup/ecommerce#stat-fashion-and-apparel-ecommerce" title="Fashion and Apparel Ecommerce"><img src="https://statsup.net/media/1/1373/01J5CY72XQC5MF7YY17J09WC6T.png" alt="Fashion and Apparel Ecommerce" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
With a 25% growth, Mexico ranked among the fastest-growing ecommerce markets of the past year.
Fastest-Growing Ecommerce Markets
<a href="https://analyzify.com/statsup/ecommerce#stat-fastest-growing-ecommerce-markets" title="Fastest-Growing Ecommerce Markets"><img src="https://statsup.net/media/1/1367/01J5B2S8MXEQKXWC8W5KFZ680X.png" alt="Fastest-Growing Ecommerce Markets" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
In 2023, Germany's B2C e-commerce sector generated approximately 85.4 billion euros in revenue, with forecasts for 2024 predicting a rise to 88.3 billion euros.
B2C Ecommerce Revenue in Germany
<a href="https://analyzify.com/statsup/ecommerce#stat-b2c-ecommerce-revenue-in-germany" title="B2C Ecommerce Revenue in Germany"><img src="https://statsup.net/media/1/1370/01J5B6ZD69769JT90W39PW8NDF.png" alt="B2C Ecommerce Revenue in Germany" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
As a global ecommerce giant, Amazon is preferred by more than 300 million online shoppers worldwide.
Ecommerce Statistics: Amazon
<a href="https://analyzify.com/statsup/ecommerce#stat-ecommerce-statistics-amazon" title="Ecommerce Statistics: Amazon"><img src="https://statsup.net/media/1/1372/01J5CXR3JA87C09NJ9NRJZ5JCB.png" alt="Ecommerce Statistics: Amazon" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;" /></a><br />
Source: <a target="_blank" href="https://analyzify.com/statsup/" title="Source: StatsUp by Analyzify">StatsUp</a>May be used without charge by all commercial and non-commercial websites. Attribution (link) is required.
As of 2024, there are over 2.5 billion online shoppers worldwide, representing nearly 33% of the global population.
Ecommerce sales are expected to reach $8 trillion by 2027.
Last year, Amazon topped the list of the most popular online marketplaces in the United Kingdom, boasting 328.1 million monthly visits.
Social media ecommerce is projected to grow to $8.5 trillion by 2030.
In the UK, the online shopper conversion rate was recorded at 2.2% during the first quarter of 2024.
As of Q1 2024, mobile phones made up around 77% of global online retail traffic.
According to recent calculations, Turkey is set to top the list of 20 countries in retail ecommerce development from 2024 to 2029, with a compound annual growth rate of 11.6%.
China's ecommerce market crossed the one trillion US dollar mark in 2020 and is expected to surpass two trillion US dollars by 2027.
As of 2024, the ARPU in the US is approximately 4,500 US dollars, while in China, it is significantly lower at just over 1,500 US dollars.
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