Key Features
Automatically apply rules to your product catalogs and Facebook feed links for effortless optimization.
Benefits
Omega Facebook Pixel Meta Feed is a Shopify app designed to improve tracking accuracy for Meta advertising campaigns. It enables merchants to set up and manage multiple Facebook Pixels while leveraging Conversions API to capture data more reliably. By reducing tracking gaps, the app helps businesses make better decisions and optimize their ad spend.
Key Features
- Install and manage multiple Facebook Pixels across different stores or campaigns.
- Send server-side events through Conversions API to minimize data loss.
- Track customer journeys in detail, including add-to-cart and purchase actions.
- Monitor performance with a real-time analytics dashboard.
- Customize event tracking rules to align with business objectives.
This app is typically used by store owners who run Facebook or Instagram ads and need more precise reporting. It supports businesses looking to refine their targeting and maximize return on advertising investment through improved data accuracy.
Pricing
Omega offers a Free plan with limited features for testing and setup. The Basic Shopify plan starts at $20.99 per month, which includes advanced tracking functions, Conversions API support, and multiple pixel management.
Reviews
Great replacement for meta app. had problems with atcs firing and Joy from live chat helped me within minutes! would recommend.
Great support and very easy to work with. The app seems to have installed my pixel flawlessly and I am looking forward to seeing what data I can now get.
