United States 
Store Overview
Est. Organic Traffic
1.5MEst. Paid Traffic
35.6KGlossier is a beauty brand that celebrates the power of skin-first beauty. It was founded by Emily Weiss, a former beauty blogger. The company quickly became popular for its simple, minimalist products and its focus on creating a community of beauty enthusiasts. Glossier products are now sold in over 20 countries around the world.
Despite the challenges, the brand received an $80 million investment in 2021, valuing the company at $1.8 billion and signaling investor confidence in its future growth.
Media
Traffic & Trends
Glossier Organic Traffic Metrics
glossier.com’s organic traffic with search engine authority and overall performance data.
Authority Score
73Est. Organic Traffic
1.5MOrganic Keywords
77.3KTop Landing Pages
| Keyword | Total Traffic | N. of Keywords | Traffic Percentage |
|---|---|---|---|
| https://www.glossier.com/ | 205.5K | 15.0K | 34.84 |
| https://www.glossier.com/products/glossier-you | 112.9K | 1.5K | 19.14 |
| https://www.glossier.com/pages/locations | 48.2K | 1.0K | 8.17 |
| https://www.glossier.com/products/balm-dotcom?variant=45954128543989 | 12.7K | 1.4K | 2.15 |
| https://www.glossier.com/products/the-beauty-bag | 12.7K | 584 | 2.15 |
Top Organic Keywords
| Keyword | Position | Volume | Traffic (%) |
|---|---|---|---|
| glossier | 1 | 246.0K | 33.36 |
| glossier perfume | 1 | 60.5K | 8.2 |
| glossier you | 1 | 33.1K | 4.48 |
| glossier you perfume | 1 | 27.1K | 3.67 |
| glossier lip balm | 1 | 9.9K | 1.34 |
| glossier makeup bag | 1 | 8.1K | 1.09 |
| you glossier | 1 | 6.6K | 0.89 |
| glossier hoodie | 1 | 5.4K | 0.73 |
| glossier near me | 1 | 5.4K | 0.73 |
| glossier balm dotcom | 1 | 5.4K | 0.73 |
Paid Traffic Metrics
Obvi.com’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.
Paid Traffic
35.6KPaid Keywords
184Paid Traffic Cost
66.8K
