Key Features
Gain in-depth insights into your marketing performance with Yotpo's detailed analytics and subscriber growth reports.
Benefits
Yotpo Email Marketing & SMS is a comprehensive platform designed for eCommerce businesses, focusing on ROI-driven email and SMS marketing strategies.
Key Features:
- AI-Powered Recommendations
- Multi-Channel Campaign Manager
- Waste Management Engine
- Click-to-Buy Functionality
- Global SMS Support
- Subscriber Growth Tools
The platform includes a multi-step, multi-channel campaign builder that allows users to easily switch between SMS and email, and send follow-ups based on previous interactions.
Yotpo's Waste Management Engine helps businesses optimize their budget with features like campaign caps, monthly limitations, and proactive flow optimization that excludes inactive subscribers.
The app supports SMS marketing in over 200 countries, enabling businesses to expand their reach globally.
Yotpo provides comprehensive analytics that go beyond revenue, offering insights into spend, click-through rates, conversion rates, and month-over-month growth.
The platform emphasizes transparency in pricing, offering a pay-as-you-go model without carrier fee increases, list management fees, or platform fees.
Pricing
Yotpo Email Marketing & SMS offers a Free plan with 10,000 free emails/month and pay-as-you-send pricing starting at $0.0165 per SMS (US). The Starter plan costs $19/month with advanced analytics and A/B testing. The Pro plan at $59/month includes priority support and additional tools like custom short URLs. The Premium plan at $199/month provides a dedicated account manager, automated 2-way SMS, and AI-driven segments. All plans have transparent pricing and scalable features for growing businesses.
Reviews
Great app, very easy to use after having issues on previous email marketing apps. We love that we are charged by what we actually send out, rather than a flat monthly fee, so that on slower months...
I have tried to gain verification a handful of times when Yotpo was newer and always had no luck with support. Now I was able to get in touch with an agent after only a minute or two. Great help and assistance...
Yotpo Email Marketing & SMS Alternatives
Omnisend Email Marketing & SMS
Omnisend Email Marketing & SMS is a Shopify app that combines email and SMS marketing tools specifically designed for ecommerce businesses.
4.70 / 5 
Senvio Email Marketing & SMS
Senvio Email Marketing & SMS is a comprehensive marketing automation platform tailored specifically for Shopify stores, focusing on email and SMS campaigns to drive sales and customer engagement. Senvio includes transactional SMS notifications for order updates, helping to keep customers informed and satisfied throughout their purchase journey.
4.80 / 5 
Postscript SMS Marketing
Postscript SMS Marketing is a Shopify-focused platform that specializes in turning text messaging into a primary revenue channel for eCommerce stores. It emphasizes AI-driven optimization and personalized customer engagement throughout the subscriber journey.
4.80 / 5 
Mailchimp: Email & SMS
Mailchimp: Email & SMS enables Shopify merchants to run targeted, multi-channel campaigns with unified email and SMS automation, advanced segmentation, and real-time analytics.
3.30 / 5 
PushOwl & Brevo
PushOwl & Brevo is a web push notification platform designed specifically for Shopify stores to drive engagement and boost revenue through personalized, real-time alerts. The platform allows for audience segmentation based on customer behavior, enabling highly targeted notifications tailored to specific interests. PushOwl provides automated notification sequences for various scenarios such as welcoming visitors, nurturing shoppers, and recommending products. The app supports multilingual notifications, allowing businesses to communicate with customers in their preferred language.
5.00 / 5 
Avada
Avada Email Marketing is an ecommerce-focused platform that combines email and SMS marketing to help online stores automate their marketing efforts and increase conversions. <strong>Key Features</strong> <ul> <li>Pre-built Automation Workflows</li> <li>SMS Marketing Integration</li> <li>Drag-and-Drop Email Builder</li> <li>Conditional Split Automation</li> <li>Campaign Booster</li> <li>Multi-Country SMS Support</li> </ul> Avada emphasizes ease of use, promising a 5-minute setup for automation workflows. The platform offers ready-to-use email templates optimized for deliverability and timing. The app includes advanced reporting features, allowing users to track performance at multiple levels: total automation workflows, individual workflows, and single emails within a workflow. Avada provides additional functionalities like coupon insertion, social buttons, and real-time cart tracking to enhance email effectiveness. The platform supports MMS (Multimedia Messaging Service) for US and Canadian recipients, allowing businesses to send more engaging content via text. Avada offers a "pay as you go" model for SMS marketing, charging only for the exact number of SMS messages sent. The app includes TCPA compliance features, allowing audiences to opt out of SMS communications by replying "STOP" to messages.
4.90 / 5 
