Key Features

Actionable Analytics for Growth
Gain in-depth insights into your marketing performance with Yotpo's detailed analytics and subscriber growth reports.






Benefits
Yotpo Email Marketing & SMS is a comprehensive platform designed for eCommerce businesses, focusing on ROI-driven email and SMS marketing strategies.
Key Features:
- AI-Powered Recommendations
- Multi-Channel Campaign Manager
- Waste Management Engine
- Click-to-Buy Functionality
- Global SMS Support
- Subscriber Growth Tools
The platform includes a multi-step, multi-channel campaign builder that allows users to easily switch between SMS and email, and send follow-ups based on previous interactions.
Yotpo’s Waste Management Engine helps businesses optimize their budget with features like campaign caps, monthly limitations, and proactive flow optimization that excludes inactive subscribers.
The app supports SMS marketing in over 200 countries, enabling businesses to expand their reach globally.
Yotpo provides comprehensive analytics that go beyond revenue, offering insights into spend, click-through rates, conversion rates, and month-over-month growth.
The platform emphasizes transparency in pricing, offering a pay-as-you-go model without carrier fee increases, list management fees, or platform fees.
Pricing
Yotpo Email Marketing & SMS offers a Free plan with 10,000 free emails/month and pay-as-you-send pricing starting at $0.0165 per SMS (US). The Starter plan costs $19/month with advanced analytics and A/B testing. The Pro plan at $59/month includes priority support and additional tools like custom short URLs. The Premium plan at $199/month provides a dedicated account manager, automated 2-way SMS, and AI-driven segments. All plans have transparent pricing and scalable features for growing businesses.
Reviews
Unspeakable
Great app, very easy to use after having issues on previous email marketing apps. We love that we are charged by what we actually send out, rather than a flat monthly fee, so that on slower months...
Grand Example Apparel
I have tried to gain verification a handful of times when Yotpo was newer and always had no luck with support. Now I was able to get in touch with an agent after only a minute or two. Great help and assistance...