This release simplifies two areas that used to require manual decisions: how events are configured across your integrations, and how your Google Ads accounts are connected. Attribution exports also get a speed upgrade.
Every integration now draws from a single, consistent events list. Previously, each integration could be configured differently, and you had to decide whether events should fire through App Embed or Shopify's Customer Events. That choice is gone. Setups now come pre-configured, so events behave the same way whether they're headed to GA4, Meta, TikTok, or any other connected platform.
If you already have Analyzify set up, nothing changes on your end. Your existing configuration continues to work exactly as it did before.
When each integration has its own events configuration, small differences add up. One platform might receive an event that another misses, or the same action might be defined slightly differently in two places. Tracking down those gaps means comparing settings integration by integration.
A single shared events list removes that problem at the source. Every platform sees the same events, defined the same way, which makes your data easier to compare across channels and your setup easier to understand at a glance.
A new account management modal on the Google Ads setup page brings all your connections together. From there you can:
This is especially useful if you work across multiple Google accounts or need to swap credentials without redoing your whole setup.
Campaign and channel CSV exports in the Attribution report are now generated on the server instead of in your browser. The result is quicker downloads and fewer failed exports, particularly for stores with large volumes of attribution data.