Changelog

Explore the latest updates and improvements to Analyzify. Stay informed about new features, bug fixes, and enhancements that make your experience even better.

June 1, 2024

June 1, 2024 Minor Update

Analyzify v2.4.1

Here is what we present to you with Analyzify v2.4.1:

dataLayer Structure v2.4.1

Handle parameters for products and categories have been added.
Order parameters into sh_info for purchase tracking have been added
Bugs have been fixed and performance has been improved.

GTM v2.4.1

Customer status parameters and a lookup table for status definitions have been added.
A begin_checkout conversion tag and related parameters have been added for Ads.
The form parameters have been updated.

How It Helps +

Enhanced Tracking & Data Accuracy

Expanded Product & Category Tracking – Handle parameters are now included in the dataLayer for more precise product and category data.
Improved Purchase Tracking – Order parameters have been added to sh_info, ensuring more detailed and accurate purchase event tracking.

Optimized Google Tag Manager (GTM) Integration

Customer Status Tracking – A new lookup table for customer status definitions helps segment and analyze user behavior more effectively.
Better Google Ads Conversion Tracking – The begin_checkout conversion tag and additional parameters improve tracking of high-intent users.
Form Tracking Updates – Updated form parameters ensure more reliable data collection from customer interactions.

Performance & Stability Improvements

Bug Fixes & Enhancements – General optimizations for smoother performance and more reliable tracking.

This update enhances purchase tracking, improves customer segmentation, and optimizes GTM for more efficient data collection and conversion tracking.

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