Analyzify v2.4.2

Here is what we present to you with Analyzify v2.4.2:

The Google Ads purchase remarketing event tag 's default state has been updated.
The Google Ads enhanced purchase conversion tag has been updated and set as the default, while the standard purchase conversion tag has been removed.
The product ID format for Google Ads remarketing tags is now set automatically according to your choice on onboarding.
Some of the the tags in GTM configured to run only once on the page.
A custom JavaScript (cJS) code has been added for custom item ID usage.
Handle parameters have been added.

How It Helps+

Improved Purchase Remarketing – The updated Google Ads remarketing event ensures more precise audience targeting for better ad performance.
Enhanced Purchase Conversion Tracking – Defaulting to Google’s enhanced conversion tag improves data accuracy and attribution.

Automatic Product ID Formatting – Ensures seamless integration with Google Ads by adapting to your preferred setup during onboarding.
Custom JavaScript for Item ID Customization – Provides more flexibility in tracking product-level data based on your unique needs.

Optimized GTM Tag Execution – Certain GTM tags are now configured to run only once per page, reducing unnecessary loads.
Added Handle Parameters – Expands tracking capabilities by enabling more detailed product and event data collection.

These updates ensure better tracking accuracy, improved ad performance, and a more efficient data flow for your eCommerce store.

Changelog