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Smol

Smol

store rank Smol 1
#5
Household Products

Location: London, UK Founded Year: 2018 Founders: Nick Green and Paula Quazi Latest Funds Raised: $34M As the fastest-growing laundry brand in the UK, Smol is revolutionizing the home cleaning industry with its commitment to sustainability and eco-friendly practices. With the mission to reduce waste and environmental impact, Smol offers a range of concentrated cleaning products delivered directly to consumers in minimal, recyclable, and often plastic-free packaging. Their product line includes laundry capsules, dishwashing tablets, and multi-purpose sprays, all designed to be both effective and gentle on the planet. Smol's innovative approach extends to its use of cruelty-free ingredients and its status as a certified B Corporation, reflecting its dedication to high social and environmental standards. The Smol online store provides a seamless, informative experience where customers can learn about the benefits of each product, access free trials, and subscribe for regular deliveries. Latest News: As believers of a better way to buy cleaning products, Smol has helped save 1,876 tonnes of plastic, along with 4,288 tonnes of chemicals and 25,933 tonnes of carbon. Through social initiatives, innovation, and research, and by collaborating with similar organizations, Smol constantly strives to improve the positive impact of their efforts.

From: United Kingdom United Kingdom
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Store Overview

Rank

#1

Custom Cart Rank

#5

Est. Organic Traffic

88.6K

Est. Paid Traffic

422

Experience a smol revolution in home cleaning with smol, a brand that is committed to providing planet-friendly products. From laundry capsules and dishwash tabs to multi-purpose sprays and fabric conditioners, smol has a wide range of innovative and concentrated formulations that are sustainably packaged. You can even try their products for free today! What makes smol stand out is their dedication to reducing single-use plastic. By switching to smol’s everyday cleaning products, you can make a big difference in preserving our planet. Not only are their products environmentally friendly, but they are also offered at a fair price. smol has received certifications from esteemed organizations like the Forest Stewardship Council, highlighting their commitment to sustainability. They are proud to be a cruelty-free brand, verified by the Leaping Bunny award, and have also earned the prestigious Marie-Claire sustainability award for their efforts in reducing home cleaning carbon emissions. Join the smol revolution and enjoy a cleaner home that is kind to both you and the planet. Take advantage of their free trial and start making a smol difference today!.

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Traffic & Trends

Smol Organic Traffic Metrics

smolproducts.com’s organic traffic with search engine authority and overall performance data.

Authority Score

54

Est. Organic Traffic

88.6K

Organic Keywords

19.6K

Top Landing Pages

Keyword Total Traffic N. of Keywords Traffic Percentage
https://smolproducts.com/blogs/stories/what-are-the-3-sections-for-in-a-washing-machine-drawer68421124.88
https://smolproducts.com/blogs/stories/help-what-are-these-pink-mould-stains-in-my-shower34419612.51
https://smolproducts.com/blogs/stories/how-to-dry-your-clothes-indoors-without-a-tumble-dryer29721710.8
https://smolproducts.com/blogs/stories/cleaning-with-bicarbonate-of-soda266679.67
https://smolproducts.com/blogs/stories/how-to-remove-mould-from-your-washing-machine-door-seal1421435.16

Top Organic Keywords

KeywordPositionVolumeTraffic (%)
pink fungus in shower13903.49
where do you put fabric conditioner in a washing machine13903.49
where to put fabric softener in washing machine13202.87
where to put fabric conditioner in washing machine12101.89
where do you put fabric conditioner11100.98
where do i put fabric conditioner11100.98
pink mould in bathroom1900.8
where does the fabric conditioner go1900.8
where does fabric conditioner go1900.8
where does fabric conditioner go in washing machine1700.61

Paid Traffic Metrics

Obvi.com’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.

Paid Traffic

422

Paid Keywords

20

Paid Traffic Cost

154

All visible data is sourced from third-party platforms such as Semrush, the Semrush API, and Similarweb