Caraway
1Founded in 2018, Caraway offers non-toxic, non-stick cookware, bakeware, and kitchen accessories designed for safer, more sustainable, and stylish cooking.
United States
Store Overview
Rank
#1Custom Cart Rank
#5Est. Organic Traffic
848.5KEst. Paid Traffic
28.8KTheir products, including ceramic-coated cookware and stainless steel sets, prioritize safety, sustainability, and ease of use.
Likewise, the ceramic non-stick pots, pans, and bakeware are crafted to offer a safer, more sustainable alternative to traditional cookware, focusing on minimizing chemical exposure.
With an emphasis on stylish design and functionality, Caraway aims to make cooking and baking simpler and more enjoyable while ensuring environmental responsibility.
Latest News:
Caraway, renowned for its leadership in the non-toxic coated cookware market and its commitment to innovative kitchenware design, announces the nationwide rollout of its products across all The Container Store locations. Additionally, the company unveils an enhanced online product selection.
“We are thrilled to team up with The Container Store to expand our program together and introduce our entire collection of modern kitchenware products to new customers across the country”, says Jordan Nathan.
Media
Traffic & Trends
Caraway Organic Traffic Metrics
carawayhome.com’s organic traffic with search engine authority and overall performance data.
Authority Score
65Est. Organic Traffic
848.5KOrganic Keywords
146.4KTop Landing Pages
| Keyword | Total Traffic | N. of Keywords | Traffic Percentage |
|---|---|---|---|
| https://www.carawayhome.com/products/cookware-sets | 150.6K | 13.6K | 37.1 |
| https://www.carawayhome.com/ | 105.7K | 8.5K | 26.04 |
| https://www.carawayhome.com/products/food-storage-set | 10.3K | 4.6K | 2.53 |
| https://www.carawayhome.com/blog/best-non-toxic-cooking-utensils | 8.4K | 1.4K | 2.07 |
| https://www.carawayhome.com/products/fry-pan | 6.5K | 1.5K | 1.6 |
Top Organic Keywords
| Keyword | Position | Volume | Traffic (%) |
|---|---|---|---|
| caraway | 1 | 90.5K | 17.83 |
| caraway cookware | 1 | 74.0K | 14.58 |
| caraway pans | 1 | 60.5K | 11.92 |
| caraway home | 1 | 8.1K | 1.59 |
| caraway cookware set | 1 | 8.1K | 1.59 |
| caraway pots and pans | 1 | 8.1K | 1.59 |
| caraway pan | 1 | 5.4K | 1.06 |
| carraway | 1 | 3.6K | 0.7 |
| stainless steel cookware | 6 | 90.5K | 0.49 |
| caraway cookware | 2 | 74.0K | 0.47 |
Paid Traffic Metrics
carawayhome.com’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.
Paid Traffic
28.8KPaid Keywords
954Paid Traffic Cost
15.3KAll visible data is sourced from third-party platforms such as Semrush, the Semrush API, and Similarweb
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