Hawthorne
Hawthorne is a men's personal care brand that is known for its personalized products and its commitment to data-driven performance. The company was founded in 2016 by Brian Jeong and Phil Wong, and it is headquartered in San Francisco, California.
Store Overview
Est. Organic Traffic
24.1KEst. Paid Traffic
0Hawthorne is a men’s personal care brand that is known for its personalized products and its commitment to data-driven performance. The company was founded in 2016 by Brian Jeong and Phil Wong, and it is headquartered in San Francisco, California. In 2022 Hawthorne, made a significant move by exclusively debuting a new line of 14 co-created products at Target stores and on target.com. The product range covers a spectrum of personal care, including skincare, body care, and, with a special focus, hair care.
Media
Traffic & Trends
Hawthorne Organic Traffic Metrics
hawthorne.co’s organic traffic with search engine authority and overall performance data.
Authority Score
56Est. Organic Traffic
24.1KOrganic Keywords
1.5KTop Landing Pages
| Keyword | Total Traffic | N. of Keywords | Traffic Percentage |
|---|---|---|---|
| https://hawthorne.co/ | 11.3K | 137 | 63.81 |
| https://hawthorne.co/collection/hair/product/hydrating-shampoo | 1.8K | 308 | 10.07 |
| https://hawthorne.co/collection/cologne | 1.3K | 401 | 7.48 |
| https://hawthorne.co/warm-and-aromatic-play-cologne | 430 | 162 | 2.43 |
| https://hawthorne.co/collection/hair/product/thickening-shampoo | 263 | 376 | 1.48 |
| https://hawthorne.co/ | 14.8K | 125 | 76.71 |
| https://hawthorne.co/pages/cologne | 1.3K | 298 | 6.53 |
| https://hawthorne.co/products/hydrating-shampoo | 1.2K | 33 | 6.13 |
| https://hawthorne.co/products/stain-free-aha-deodorant | 219 | 111 | 1.13 |
| https://hawthorne.co/pages/hair | 195 | 37 | 1 |
Top Organic Keywords
| Keyword | Position | Volume | Traffic (%) |
|---|---|---|---|
| hawthorne | 1 | 74.0K | 55.31 |
| hawthorne shampoo | 1 | 3.6K | 7.58 |
| hawthrone | 1 | 2.9K | 3.28 |
| colognes | 6 | 22.2K | 2.38 |
| cologne | 18 | 165.0K | 1.39 |
| hawthorne deodorant | 1 | 720 | 1 |
| hawthorne cologne | 1 | 1.3K | 1 |
| basic notes in fresh and aquatic | 1 | 720 | 1 |
| hawthorne conditioner | 1 | 590 | 1 |
| hawthorne aromatic | 1 | 590 | 0.82 |
| hawthorne | 1 | 74.0K | 50.57 |
| hawtone | 1 | 27.1K | 18.52 |
| hawthorne cologne | 1 | 1.3K | 5.38 |
| hawthorne shampoo | 1 | 3.6K | 4.61 |
| hawthrone | 1 | 2.9K | 1.97 |
| hawthorne deodorant | 1 | 720 | 0.92 |
| hawthorne fragrance | 1 | 210 | 0.86 |
| hawthorne conditioner | 1 | 590 | 0.75 |
| hawthorne shampoo and conditioner | 1 | 590 | 0.75 |
| hawthorne perfume | 1 | 170 | 0.7 |
Paid Traffic Metrics
hawthorne.co’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.
Paid Traffic
0Paid Keywords
0Paid Traffic Cost
0All visible data is sourced from third-party platforms such as Semrush, the Semrush API, and Similarweb
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