
Mrs. Fields
Mrs. Fields is more than just a name; it’s a symbol of sweet indulgence and entrepreneurial spirit in the American dessert landscape.
Store Overview
Est. Organic Traffic
346.6KEst. Paid Traffic
22.7KEstablished in 1977 in Palo Alto, California, by the young and driven Debbi Fields, the brand embarked on a journey from its humble beginnings as “Mrs. Fields’ Chocolate Chippery” to becoming a household name.
Also, their blog website with many different articles about gifts and occasions has become favorites of users.
Media

Traffic & Trends
Mrs. Fields Organic Traffic Metrics
mrsfields.com’s organic traffic with search engine authority and overall performance data.
Authority Score
69Est. Organic Traffic
346.6KOrganic Keywords
76.5KTop Landing Pages
| Keyword | Total Traffic | N. of Keywords | Traffic Percentage |
|---|---|---|---|
| https://www.mrsfields.com/ | 72.6K | 17.4K | 45.18 |
| https://www.mrsfields.com/blogs/blog/bridal-shower-card-messages | 6.5K | 781 | 4.07 |
| https://www.mrsfields.com/pages/discounts | 4.7K | 92 | 2.93 |
| https://www.mrsfields.com/blogs/blog/diy-gift-baskets | 4.6K | 2.2K | 2.87 |
| https://www.mrsfields.com/blogs/blog/goodie-bag-ideas | 4.5K | 3.0K | 2.78 |
Top Organic Keywords
| Keyword | Position | Volume | Traffic (%) |
|---|---|---|---|
| mrs fields | 1 | 27.1K | 13.48 |
| mrs fields cookies | 1 | 22.2K | 11.04 |
| mrs. fields | 1 | 8.1K | 4.03 |
| mrs. fields cookies | 1 | 2.9K | 1.44 |
| mrs field cookies | 1 | 1.3K | 0.64 |
| mrsfields | 1 | 1.3K | 0.64 |
| mrs. fields' original cookies inc | 1 | 1.3K | 0.64 |
| mrs field | 1 | 1.3K | 0.64 |
| mrs fields gifts | 1 | 1.0K | 0.49 |
| mrs.fields | 1 | 1.0K | 0.49 |
Paid Traffic Metrics
mrsfields.com’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.
Paid Traffic
22.7KPaid Keywords
265Paid Traffic Cost
19.9K



