Top 20 Clothing Shopify Stores

Fashion dominates the Shopify landscape by far.

Today, more than 75.5k Shopify stores offer clothing products – and it only continues to grow.

While the market value of clothing ecommerce has already hit 821 billion dollars this year, it’s expected to reach a mind-blowing 1 trillion dollars in the next two years.

Fashion (clothing) Ecommerce Market Value - Statista
Fashion (Clothing) Ecommerce Market Value – Statista

Although the USA and the UK are the dominant countries in top clothing Shopify stores, there are many other fan-favorite clothing stores around the world.

Let’s explore the top 20 one by one and learn about their:

  • Inventory
  • Traffic data
  • Top organic keywords
  • Top landing pages

along with valuable insights that contribute to their success.

20 Best Shopify Clothing Stores in the World: An Overview

Here is an overview of the 20 best clothing stores built on Shopify:

1. Hello Molly

Hello Molly - Homepage
Hello Molly – Homepage

Location: Sydney, Australia

Hello Molly offers fashionable women’s clothing from Australia. Offering a wide range of clothing products, the company is among the most successful retailers in the country.

Hello Molly has gained quite a lot of popularity over the years. For example, celebrities Em Rata and Kylie Jenner have worn Hello Molly clothes, and their outfits have appeared on the silver screen on popular reality TV shows Selling Sunset & Bachelor In Paradise.

The brand, which introduced its own in-house design team in 2017, have also been featured in digital and print publications across Australia and the United States.

Google Trends:

Hello Molly - Google Trends
Hello Molly – Google Trends

Best Seller: HELLO MOLLY CITADEL SKIES DRESS PINK SEQUINS

Organic & Paid Traffic:

Hello Molly - Organic & Paid Traffic
Hello Molly – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Hello Molly” 201,000 $0.74
“Hellomolly” 49,500 $0.74
“Holly Molly” 40,500 $0.91
“Purple Dress” 40,500 $0.36
“White Mini Dress” 40,500 $1.00

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.hellomolly.com/ 225,025 638 37.41%
https://www.hellomolly.com/collections/homecoming-dresses 24,877 2,693 4.13%
https://www.hellomolly.com/collections/dresses 20,408 5,459 3.39%
https://www.hellomolly.com/pages/returns 11,737 356 1.95%
https://www.hellomolly.com/collections/mini-dresses/color_white 11,042 390 1.83%

2. Taylor Stitch

Taylor Stitch - Homepage
Taylor Stitch – Homepage

Location: San Francisco, CA, USA

Taylor Stitch makes tailored men’s clothes in California. Founded by three friends who wanted to create well-fitting and durable garments, Taylor Stitch offers a range of shirts, jeans, outerwear etc. that are constructed to perfection and responsibly built for the long haul.

As a brand that makes clothing that is stylish and durable, they claim to use much less water and have a smaller carbon footprint than most of their competitors. Last year, Taylor Stitch partnered with Ron Finley, the ‘Gangsta Gardener’ to co-design and launch cultivated style.

Google Trends:

Taylor Stitch - Google Trends
Taylor Stitch – Google Trends

Best Seller: The Deploy Packable Shell in Dark Navy

Organic & Paid Traffic:

Taylor Stitch - Organic & Paid Traffic
Taylor Stitch – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Taylor Stitch” 27,100 $6.69
“Taylorstitch” 4,400 $6.69
“Taylor Stich” 2,900 $6.69
“Tailor Stitch” 590 $6.53
“Taylor and Stitch” 590 $9.55

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.taylorstitch.com/ 31,718 6,632 66.13%
https://www.taylorstitch.com/collections/mens-outerwear 963 2,361 2.00%
https://www.taylorstitch.com/blogs/help-center/where-are-your-retail-stores-located 553 52 1.15%
https://www.taylorstitch.com/pages/offers 488 22 1.01%
https://www.taylorstitch.com/collections/the-apres-pant 452 41 0.94%

3. Fashion Nova

Fashion Nova - Homepage
Fashion Nova – Homepage

Location: Vernon, CA, USA

Fashion Nova is a brand that sells clothing, offering a wide variety of collections and products.

The company is considered as one of the most influential brands that utilize social media marketing, with 22 million followers on Instagram.

Fashion Nova has always claimed to deliver the most wanted styles and looks to people worldwide. In 2018, the company teamed up with Cardi B to release a collection, which was a huge success as the collection sold out in seconds.

That same year, Fashion Nova earned the title of the #1 Most-Searched Fashion Brand on Google.

Google Trends:

Fashion Nova - Google Trends
Fashion Nova – Google Trends

Best Seller: Debby Ribbed Mock Neck Sweater Tank – Mocha

Organic & Paid Traffic:

Fashion Nova - Organic & Paid Traffic
Fashion Nova – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Fashion Nova” 1,830,000 $0.36
“Fashionnova” 135,000 $0.36
“Fashion Nova Men” 60,500 $0.59
“Fashionova” 40,500 $0.36
“Fashion Nova Curve” 27,100 $0.51

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.fashionnova.com/ 1,797,776 8,025 62.25%
http://www.fashionnova.com/ 152,846 489 5.29%
https://www.fashionnova.com/pages/men 81,607 1,533 2.82%
https://www.fashionnova.com/collections/dresses 52,021 2,083 1.80%
https://www.fashionnova.com/pages/locations 47,821 477 1.65%

4. Good American

Good American - Homepage
Good American – Homepage

Location: Los Angeles, CA, USA

Good American is a clothing brand that celebrates diversity and inclusivity. Founded by Khloe Kardashian and Emma Grede, Good American aims to make comfort and support every woman’s new normal.

The company has broken many records but the most notable one was when it made 1 million dollars in sales on its first day of release.

Good American claims to be committed to challenging industry norms to provide a collection that is totally inclusive.

Google Trends:

Good American - Google Trends
Good American – Google Trends

Best Seller: NEW YORK BRUSHED FLEECE GRAPHIC SWEATSHIRT

Organic & Paid Traffic:

Good American - Organic & Paid Traffic
Good American – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Good American” 165,000 $0.21
“Good American Jeans” 90,500 $0.16
“Goodamerican” 9,900 $0.21
“Good American Swim” 6,600 $0.37
“Good American Jumpsuit” 4,400 $0.10

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.goodamerican.com/ 162,132 2,836 48.36%
https://www.goodamerican.com/collections/womens-jeans 80,107 4,219 23.89%
https://www.goodamerican.com/collections/good-swim 8,398 2,833 2.50%
https://www.goodamerican.com/pages/khloe-kardashian 7,520 463 2.24%
https://www.goodamerican.com/collections/jumpsuits 5,819 582 1.73%

5. United By Blue

United By Blue - Homepage
United By Blue – Homepage

Location: Philadelphia, Pennsylvania, USA

United by Blue combines style and sustainability. Founded by Brian Linton and Mike Cangi, United by Blue aims to create clothing that ismade from recycled and organic materials, such as bison fiber, hemp, and cotton.

As a brand that highly cares about nature, United by Blue launched their first NFT drop to raise awareness and funds for waterway conservation. In, addition, for every product sold, the company removes one pound of trash from oceans and waterways through organized cleanups.

Google Trends:

United By Blue - Google Trends
United By Blue – Google Trends

Best Seller: Women’s EcoKnit™ Pocket Tee

Organic & Paid Traffic:

United By Blue - Organic & Paid Traffic
United By Blue – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“United by Blue” 18,100 $0.66
“Unitedbyblue” 1,300 $0.55
“United by Blue Backpack” 880 $0.59
“Unitedby Blue” 390 $0.55
“United Blue” 390 $0.42

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://unitedbyblue.com/ 17,050 1,598 73.37%
https://unitedbyblue.com/collections/backpacks 890 94 3.82%
https://unitedbyblue.com/products/the-mens-responsible-flannel 598 96 2.57%
https://unitedbyblue.com/collections/bottles 319 61 1.37%
https://unitedbyblue.com/collections/water-bottle-slings-pouches 317 110 1.36%

6. Oh Polly

Shopify - Oh Polly
Oh Polly – Homepage

Location: Glasgow, UK

Oh Polly produces flattering & trendy clothing for women, such as dresses in different lengths and styles, made with their own fabric that shapes the body. With nearly 5 million followers on Instagram, Oh Polly stands out as one of the most popular clothing brands around the globe.

They have a large team of over 350 people in the UK and 1500 people worldwide, and they are also one of the few British brands that make their own clothes.

Google Trends:

Oh Polly - Google Trends
Oh Polly – Google Trends

Best Seller: YOU’RE MY TYPE, Cowl Neck Ruched Bodycon Midi Dress in Green

Organic & Paid Traffic:

Oh Polly - Organic & Paid Traffic
Oh Polly – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Oh Polly” 368,000 $29.74
“Ohpolly” 33,100 $29.74
“Oh Polly Returns” 18,100 $0.40
“Oh Polly Dresses” 14,800 $9.79
“Oh Polly Dress” 12,100 $9.79

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.ohpolly.com/ 348,598 3,191 56.19%
https://www.ohpolly.com/collections/dresses 25,422 4,892 4.09%
https://www.ohpolly.com/pages/returns 20,154 626 3.24%
https://www.ohpolly.com/collections/dresses-corset-dresses 14,785 659 2.38%
https://www.ohpolly.com/collections/view-all-clothing-co-ords 10,394 3,285 1.67%

7. Sheep Inc.

Sheep Inc. - Homepage
Sheep Inc. – Homepage

Location: London, UK

Sheep Inc. sells sustainable and traceable knitwear made from merino wool. The company was founded in 2019 by Edzard van der Wyck and Michael Wessely, who wanted to create a transparent and carbon-negative fashion company.

With the aim of creating the world’s first carbon-negative fashion brand, Sheep Inc. offers sweaters, cardigans, beanies, and scarves that are soft, warm, and durable. Here’s how their founders introduce the core of what they are trying to achieve: “To see if we could combine age-old techniques and modern innovations to create sensationally soft knitwear that does the planet more good than harm.”

Google Trends:

Sheep Inc. - Google Trends
Sheep Inc. – Google Trends

Best Seller: The Hoodie

Organic & Paid Traffic:

Sheep Inc. - Organic & Paid Traffic
Sheep Inc. – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Sheep Inc” 480 $6.63
“Sheepinc” 140 $6.63
“Sheep Wool Clothing” 70 $0.00
“Magenta Hoodie” 320 $0.47
“Sheep Co” 40 $0.00

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://us.sheepinc.com/ 730 253 64.31%
https://us.sheepinc.com/collections/mens-hoodies 62 29 5.46%
https://us.sheepinc.com/products/hoodie-aqua-green 46 15 4.05%
https://us.sheepinc.com/products/the-hoodie-magenta 43 4 3.78%
https://us.sheepinc.com/collections/womens-shorts 37 15 3.25%

8. Club L London

Club L London - Homepage
Club L London – Homepage

Location: Manchester, UK

Club L London specializes in luxurious and unique styles that flatter every body shape. They started in 2007 with a clear vision: to offer lasting luxury and trendy collections with a twist in a market full of fast fashion. Club L London believes in accessible luxury, which means they make limited edition collections to reduce waste.

Google Trends:

Club L London - Google Trends
Club L London – Google Trends

Best Seller: SIREN – BLACK ONE SHOULDER BODYCON MINI DRESS

Organic & Paid Traffic: https://cdn-d.analyzify.com/bar_charts/clubllondon.com.svg

Top Organic Keywords:

Keyword Volume CPC
“Club L London” 60,500 $8.69
“Club London” 49,500 $5.83
“Prom Dresses” 110,000 $0.74
“Club L” 22,200 $4.84
“Prom Dress” 40,500 $0.74

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://clubllondon.com/ 128,845 931 34.15%
https://clubllondon.com/collections/prom-dresses 57,574 1,424 15.26%
https://clubllondon.com/collections/co-ords 17,525 1,891 4.64%
https://clubllondon.com/collections/all-dresses 16,278 2,828 4.31%
https://clubllondon.com/collections/birthday-dresses 13,712 292 3.63%

9. Gobi

Gobi - Homepage
Gobi – Homepage

Location: Ulaanbaatar, Mongolia

Gobi is a brand that sells high-quality cashmere clothing and accessories for men and women. As one of the leading clothing stores of its country, Gobi was founded in 1981 in Mongolia, where cashmere is produced from the finest goat hair.

They combine traditional craftsmanship with modern design to create timeless and elegant pieces that are comfortable, durable, and sustainable with 3 things in mind: Quality, sustainability, affordability.

Google Trends:

Gobi - Google Trends
Gobi – Google Trends

Best Seller: Cashmere Polo Sweater

Organic & Paid Traffic:

Gobi - Organic & Paid Traffic
Gobi – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Gobi Cashmere” 2,400 $4.85
“Gobicashmere” 720 $4.85
“Gobi” 12,100 $4.61
“Gobi Cashmere USA” 260 $5.32
“Mongolian Cashmere” 720 $2.03

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.gobicashmere.com/us/ 3685 255 59.89%
https://www.gobicashmere.com/us/collections/women-hoodie 209 55 3.39%
https://www.gobicashmere.com/us 138 23 2.24%
https://www.gobicashmere.com/us/collections/men-hoodie 133 38 2.16%
https://www.gobicashmere.com/us/collections/men 128 27 2.08%

10. Drake’s

Drake's - Homepage
Drake’s – Homepage

Location: London, UK

Drake’s is a brand that combines Italian craftsmanship, Scottish heritage, and English elegance. They make their own shirts in Chard, Somerset, and offer a wide range of products, from soft tailoring and traditional knitwear, to premium jersey and Selvedge denim, to outerwear and accessories.

Google Trends:

Drake's - Google Trends
Drake’s – Google Trends

Best Seller: Bleach Wash 14.2oz Japanese Selvedge Denim Five-Pocket Jeans

Organic & Paid Traffic:

Drake's - Organic & Paid Traffic
Drake’s – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Drakes” 40,500 $0.34
“Drakes London” 1,300 $1.06
“Drake’s Clothing” 1,300 $1.58
“Drakes Clothing” 1,300 $1.58
“Drakes NYC” 880 $0.45

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://us.drakes.com/ 10828 6529 58.36%
https://us.drakes.com/collections/shirts 762 129 4.10%
https://us.drakes.com/collections/coats-jackets 543 78 2.92%
https://us.drakes.com/collections/footwear 537 29 2.89%
https://us.drakes.com/collections/ties 489 109 2.63%

11. LNDR

LNDR - Homepage
LNDR – Homepage

Location: London, UK

LNDR specializes in premium activewear that people can wear everywhere, all day. Founded by Joanna Turner, Sarah Donnelly, and Donna Harris, LNDR aims to create seamless, comfortable, and functional garments that are precision-engineered and have zero distractions.

Here’s an interesting story about the company:

In Jan 2018, Nike started a campaign called “Nothing beats an LDNR”, using social media, live events, merchandising giveaways and in-store displays to promote it. They also made a TV advert with famous people like Sir Mo Farah, Harry Kane and Skepta, who wore a t-shirt with ‘LDNR’ on it.

LNDR sued Nike for infringing their trademark LNDR. Then, LNDR won an interim injunction from the Intellectual Property Court, which stopped Nike from using ‘LDNR’ any more. Later, LNDR won the trial and made the injunction permanent.

Google Trends:

LNDR - Google Trends
LNDR – Google Trends

Best Seller: CHISEL 7/8 LEGGING BLACK

Organic & Paid Traffic:

LNDR - Organic & Paid Traffic
LNDR – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“LNDR” 1,900 $3.44
“LNDR Leggings” 720 $4.74
“LNDR Studio” 170 $0.00
“LNDR Clothing” 70 $4.48
“Seamed Leggings” 170 $1.82

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://us.lndr.com/ 1700 104 59.06%
https://us.lndr.com/collections/leggings 576 9 20.01%
https://us.lndr.com/collections/studio 152 4 5.28%
https://us.lndr.com/products/limitless-6-8-legging 46 3 1.59%
https://us.lndr.com/collections/seamed-leggings 42 1 1.45%

12. Grunt Style

Grunt Style - Homepage
Grunt Style – Homepage

Location: Carol Stream, IL, USA

Grunt Style is a fast-growing brand that expresses patriotic pride and military spirit. Founded by Daniel Alarik, a former Army drill sergeant, Grunt Style aims to create apparel and accessories that are ‘made in America, by veterans, for veterans and patriots’.

The company employs more than 500 veterans and patriots who work together to create, market, sell, make and ship millions of Grunt Style products across the country and the world. The mission is the same as when they were in the military service: To bring the pride in their country and freedoms to every American home.

Google Trends:

Grunt Style - Google Trends
Grunt Style – Google Trends

Best Seller: MEN’S AMERICAN REAPER 2.0 T-SHIRT – BLACK

Organic & Paid Traffic:

Grunt Style - Organic & Paid Traffic
Grunt Style – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Grunt Style” 110,000 $3.32
“Grunt Style Shirts” 12,100 $1.28
“Gruntstyle” 12,100 $3.32
“Grunt Style Hoodie” 3,600 $0.83
“Grunt Style Clothing” 2,900 $0.84

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.gruntstyle.com/ 115336 6712 69.29%
https://www.gruntstyle.com/collections/men 13166 1389 7.90%
https://www.gruntstyle.com/collections/mens-hoodies-and-sweatshirts 4282 352 2.57%
https://www.gruntstyle.com/pages/grunt-style-retail-stores 3325 100 1.99%
https://www.gruntstyle.com/pages/about 2595 459 1.55%

13. Motel

Motel Shopify Store - Homepage
Motel – Homepage

Location: Bromsgrove, Worcestershire, United Kingdom

Motel is a British fashion brand that offers clothing that is unique, edgy, and eclectic. It was inspired by the indie vintage shops and thrift stores along the Californian coastline, and the brand aimed to bring these looks to the UK market.

With a unique niche in the fashion industry, Motel has a huge fan base of nearly 2 million followers on Instagram who love its core offering.

Google Trends:

Motel - Google Trends
Motel – Google Trends

Best Seller: ABBA LOW RISE TROUSER IN PINSTRIPE GREY

Organic & Paid Traffic:

Motel - Organic & Paid Traffic
Motel – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Motel Rocks” 135,000 $0.03
“Motel” 27,100 $0.34
“Motelrocks” 8,100 $0.03
“Motel Rocks Returns” 5,400 $0.09
“Motel Rocks UK” 3,600 $0.10

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.motelrocks.com/ 152719 4524 73.38%
https://www.motelrocks.com/pages/returns 8334 75 4.00%
https://www.motelrocks.com/collections/dresses 2748 5118 1.32%
https://www.motelrocks.com/collections/co-ords 2455 1085 1.17%
https://www.motelrocks.com/pages/students 2016 42 0.96%

14. Rachel Comey

Rachel Comey - Homepage
Rachel Comey – Homepage

Location: New York, USA

Rachel Comey is a clothing brand that offers modern and eclectic designs for women and men. Rachel Comey started as a menswear back in the day, but soon expanded to womenswear, footwear, and accessories, too.

Rachel Comey is known for her signature prints, textures, and silhouettes, as well as her use of sustainable and ethical materials. Lately, the brand collaborated with The New York Review of Books and named it ‘Clothes for People Who Love Books’, which was introduced as ‘latest flirtation between the fashion and literary worlds’.

Google Trends:

Rachel Comey - Google Trends
Rachel Comey – Google Trends

Best Seller: Fond Sweatshirt

Organic & Paid Traffic:

Rachel Comey - Organic & Paid Traffic
Rachel Comey – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Rachel Comey” 14,800 $1.99
“Rachel.comey” 1,000 $1.26
“Rachelcomey” 880 $1.26
“Rachel Comey Sale” 720 $1.38
“Rachel Comey Shoes” 590 $1.08

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://rachelcomey.com/ 14504 524 62.01%
https://rachelcomey.com/collections/sale 904 9 3.86%
https://rachelcomey.com/collections/boots 622 12 2.65%
https://rachelcomey.com/collections/dresses 592 25 2.53%
https://rachelcomey.com/collections/shoes 496 5 2.12%

15. Killstar

Killstart - Homepage
Killstart – Homepage

Location: Glasgow, UK

Killstar offers gothic & alternative clothing products and accessories. Inspired by dark and edgy themes, the brand creates high-quality and unique products that are expressive of individuality.

Having a massive fanbase of nearly 2 million followers on Instagram, Killstar claims to combine ‘great design and unsurpassed quality’.

Google Trends:

Killstar - Google Trends
Killstar – Google Trends

Best Seller: MAGICA SKATER DRESS

Organic & Paid Traffic:

Killstar - Organic & Paid Traffic
Killstar – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Killstar” 49,500 $0.16
“Killstar UK” 12,100 $0.17
“Kill Star” 1,900 $0.16
“Alternative Clothing” 3,600 $0.57
“Goth Clothing” 2,900 $0.55

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.killstar.com/ 49163 3337 65.59%
https://www.killstar.com/apps/swymwishlist/wishlist/index.php 10664 5 14.22%
https://www.killstar.com/collections/boots 1010 66 1.34%
https://www.killstar.com/collections/womens-plus-size 849 81 1.13%
https://www.killstar.com/collections/kreeptures 806 77 1.07%

16. Unique Vintage

Unique Vintage - Homepage
Unique Vintage – Homepage

Location: Burbank, CA, USA

Unique Vintage sells clothing for women that is inspired by vintage fashion. Offering clothing for women of all sizes, from dresses and skirts to tops and pants, Unique Vintage also has outerwear and accessories.

Katie Echeverry founded Unique Vintage when she was making vintage-inspired items as a weekend hobby. She saw that vintage items that were good quality and affordable were rare. So, she decided to take make her hobby her dream job. Today, her company ships products to many countries in Europe, South America, and more.

Unique Vintage offers products from top brands, low prices, and free shipping on orders over $50. The company also has a good return and exchange policy and customer service available 7 days a week.

Google Trends:

Unique Vintage - Google Trends
Unique Vintage – Google Trends

Best Seller: 1920s Black & Silver Beaded Vancouver Flapper Dress

Organic & Paid Traffic:

Unique Vintage - Organic & Paid Traffic
Unique Vintage – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Unique Vintage” 60,500 $2.15
“Vintage Clothing” 60,500 $0.74
“Vintage” 135,000 $0.84
“Vintage Dresses” 18,100 $0.74
“Uniquevintage” 2,900 $2.15

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.unique-vintage.com/ 109092 8899 51.35%
https://www.unique-vintage.com/collections/dresses 17146 1776 8.07%
https://www.unique-vintage.com/collections/swim-html 6542 1658 3.07%
https://www.unique-vintage.com/collections/flapper-1920s 4961 754 2.33%
https://www.unique-vintage.com/collections/the-barbie-collection 3867 1194 1.82%

17. Lucy & Yak

Lucy & Yak - Homepage
Lucy & Yak – Homepage

Location: Brighton, UK

Lucy & Yak is a brand that sells tops, tees, skirts, jumpsuits, jackets, trousers, and more. The brand is known for its dungarees, which are made of organic and recycled materials.

As a brand that cares about the environment, Lucy & Yak launched a new program called ‘Re:Yak Buyback’. This way, the company aims to reduce waste and extend the life of its products, which are made in the factories in India and the UK.

Google Trends:

Lucy & Yak - Google Trends
Lucy & Yak – Google Trends

Best Seller: Original Dungaree: ORGANIC COTTON – Black

Organic & Paid Traffic:

Lucy & Yak - Organic & Paid Traffic
Lucy & Yak – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Lucy and Yak” 110,000 $1.81
“Lucy and Yak Dungarees” 6,600 $1.27
“Lucy & Yak” 4,400 $1.71
“Lucy Yak” 3,600 $1.79
“Lucyandyak” 2,900 $1.81

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://lucyandyak.com/ 108138 2402 72.36%
https://lucyandyak.com/collections/all-dungarees 8267 418 5.53%
https://lucyandyak.com/pages/our-stores 4978 129 3.33%
https://lucyandyak.com/pages/returns 2549 636 1.70%
https://lucyandyak.com/blogs/news/made-in-britain 1677 45 1.12%

18. Beyond Retro

Beyond Retro - Homepage
Beyond Retro – Homepage

Location: London, UK

Beyond Retro is a vintage clothing brand that has a wide range of products, from rare 50s dresses to trendy Y2K outfits, from popular brands.

The company claims that they have been picking the best vintage since 2002, and they are known for their on trend fashion that is good for the environment.

They have a huge selection of one-of-a-kind items that they save from going to waste. In addition, the brand offers ‘sustainable fashion that is fun, feel-good, and unique’.

As one of the leading vintage retailers in the UK, the company curates a premium selection of vintage by Steven Bethell. This makes Beyond Retro the ultimate place for modern style that is eco-friendly.

Google Trends:

Beyond Retro - Google Trends
Beyond Retro – Google Trends

Best Seller: MULTI-COLOUR PATTERNED ZIP-FRONT NYLON JACKET

Organic & Paid Traffic:

Beyond Retro - Organic & Paid Traffic
Beyond Retro – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Beyond Retro” 22,200 $0.08
“Beyond Retro Soho” 2,900 $0.00
“Beyond Retro Dalston” 1,600 $0.00
“Beyondretro” 1,300 $0.08
“Vintage” 49,500 $0.79

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.beyondretro.com/ 26333 2719 46.28%
https://www.beyondretro.com/pages/store-locator-soho 2440 60 4.28%
https://www.beyondretro.com/pages/mens-vintage-clothing 2283 167 4.01%
https://www.beyondretro.com/pages/store-locator-brick-lane 1714 1714 1.70%
https://lucyandyak.com/blogs/news/made-in-britain 1677 45 1.12%

19. Toast

Toast - Homepage
Toast – Homepage

Location: Swansea, UK

Toast sells contemporary and elegant clothing with natural materials and skilled craftsmanship. The brand celebrates the beauty of simplicity, durability, and diversity, drawing inspiration from nature, art, culture, and travel.

With its recent menswear relaunch, Toast invites its customers to enjoy a slower, more mindful way of living through products that reflect artistry and mindful curation.

As a company that believes in sustainability, Toast publishes an annual report called ‘The Social Conscience’, which outlines the company’s vision, values, and actions to create a more sustainable and ethical fashion business.

Google Trends:

Toast - Google Trends
Toast – Google Trends

Best Seller: Indigo Cotton Twill Wide Leg Trousers

Organic & Paid Traffic:

Toast - Organic & Paid Traffic
Toast – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Toast” 110,000 $0.44
“Toast Clothing” 14,800 $0.56
“Toast Sale” 6,600 $0.63
“Toast UK” 2,900 $0.95
“Toast Clothing UK” 2,400 $0.83

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://www.toa.st/ 111526 1357 70.83%
https://www.toa.st/collections/sale 8320 126 5.28%
https://www.toa.st/collections/womens-dresses 2899 1174 1.84%
https://www.toa.st/pages/toast-shops 2858 400 1.81%
https://www.toa.st/pages/returns 2459 239 1.56%

20. Represent

Represent - Shopify
Represent – Homepage

Location: Manchester, UK

Represent is a brand that offers high-end streetwear clothing products.

It all started as a college project by George Heaton, who wanted to sell his art as graphics on clothing. Since then, Represent has largely grown in popularity and recognition. For instance, the brand created the Reptor shoe, which GQ Magazine praised as one of the best sneakers in the world in 2020.

In 2022, the brand collaborated with Manchester’s rock icon Liam Gallagher for a special collection that featured clothing items with graphics inspired by Manchester’s music, culture, and history.

Google Trends:

Represent - Google Trends
Represent – Google Trends

Best Seller: REPRESENT OWNERS CLUB T-SHIRT

Organic & Paid Traffic:

Represent - Organic & Paid Traffic
Represent – Organic & Paid Traffic

Top Organic Keywords:

Keyword Volume CPC
“Represent” 135,000 $0.1
“Represent Clothing” 40,500 $0.11
“Represent Hoodie” 22,200 $0.19
“Represent T Shirt” 8,100 $0.1
“Represent Clo” 3,600 $0.51

Top Landing Pages:

Landing Page Total Traffic Number of Keywords Traffic Percentage
https://uk.representclo.com/ 155259 1475 63.75%
https://uk.representclo.com/collections/streetwear-hoodies 23748 232 9.75%
https://uk.representclo.com/collections/t-shirts 14365 773 5.89%
https://uk.representclo.com/collections/footwear 4141 16 1.70%
https://uk.representclo.com/products/represent-owners-club-hoodie-black 2516 56 1.03%

Apparel Market Report (Stats & Facts)

The global ecommerce fashion market is getting larger and larger every year – with apparel, footwear, and accessories.

While the apparel market is dominating the fashion market in 2023 in general, it is expected to continue growing in the upcoming years.

Fashion Ecommerce Market - 2023
Fashion Ecommerce Market – 2023

To contribute to that, the Shopify stores competing in the apparel market are adapting to the changing needs and expectations of consumers by offering a wide range of choices and convenience.

As a result of that, today it has turned into a dazzling and diverse place, where you can find anything from trendy tops to vintage dresses, from eco-friendly products to luxury ones.

Here are some more mind-blowing stats & facts about the apparel market:

  • The fashion & apparel ecommerce market is currently worth more than 800 billion U.S. dollars and is expected to grow by 8.6% every year until 2030. That’s more than the GDP of many countries.
  • More than 450 million people made purchases on Shopify, the majority of which contributed to the clothing ecommerce numbers.
  • Today, there are more than 2 million daily active Shopify users who browse and purchase products.
  • The clothing category is leading the online apparel sales, making up more than 60% of the total revenue.
  • Asia is projected to have the highest revenue growth in the fashion industry from 2018 to 2027, while North America has the highest average revenue per user (ARPU) in the market.

Apparel & clothing is an ever-growing and profitable ecommerce market that offers many opportunities and challenges for Shopify merchants.

By learning from the best Shopify stores in this category, you can gain valuable insights into how to create a successful and engaging Shopify store.

You can also take a look at these two other sources through which you can learn about the best Shopify stores in the UK and the USA:

1- Top 20 Shopify Stores in the UK (+ Ecommerce Market)
2- Top 20 Shopify Stores in the USA (+Ecommerce Market)

BONUS: If you would like to analyze your Shopify store’s performance in terms of PPC landing page performances, here is an ultimate guide for you to create custom GA4 reports and get a lot of insights: Analyze PMax with Google Ads & GA4 PPC Landing Page Reports