Key Features
It lets merchants get started and complete the tag setup easily .
Benefits
The Easy Tag GTM & Data Layer app for Shopify streamlines the integration of Google Tag Manager (GTM).
Here is a quick look at what Easy Tag - GTM & Data Layer offers:
- pre-built data layer,
- over 50 ready-to-use tags,
- enhanced data accuracy,
- ecommerce tracking capabilities.
It eliminates the complexity often associated with tag management, thereby helping merchants to make data-driven decisions with confidence.
With a focus on improving data accuracy, Easy Tag calims to streamline the setup process and enhance the performance of ecommerce analytics.
Additionally, it offers a one-time pricing model for businesses of all sizes.
Pricing
Easy Tag ‑ GTM & Data Layer offers one pricing options. The app offers at $349 one-time charge.
Reviews
Lifesaver for building healthy GTM / GA4 / Shopify analitycs system! <3
App doesn't work. I followed instruction carefully and then tested the website using Google Tag Assistant and the site failed the Google Tag Assistant test. I manually entered the Google Tag and only then did my site pass the Google Tag Assistant test.
Easy Tag ‑ GTM & Data Layer Alternatives
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Analyzify offers a turnkey data analytics solution for Shopify stores, helping to fix tracking and enhance data flow with 10+ integrations, server-side tracking, and more.
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GTManager
The GTManager app on Shopify offers integration with Google Tag Manager, allowing merchants to manage tags for tracking and analytics <strong>without coding.</strong> It supports a wide range of services including Google Analytics, Google Ads, and more, with <strong>over 35 prebuilt tags</strong> available.
4.30 / 5 
Littledata ‑ Customer Tracking
Littledata tracks revenue and customer data across various marketing channels, including Google Analytics, Google Ads, and social media platforms.
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Elevar Conversion Tracking
The Elevar Conversion Tracking app provides Shopify merchants with server-side tracking capabilities to provide conversion data.
4.50 / 5 
GroPulse GTM & Data Layer
The GroPulse GTM & Data Layer app aims to simplify the integration of Google Tag Manager (GTM) with Shopify stores.
4.80 / 5 
