Benefits
The GroPulse GTM & Data Layer app aims to simplify the integration of Google Tag Manager (GTM) with Shopify stores.
It eliminates the need for manual coding, allowing Shopify merchants to add the GTM script to their Shopify store by using such features as:
- Easy setup,
- Enhanced data accuracy,
- Wide compatibility,
It helps to manage and customize tags for various functions such as conversion tracking, site analytics, and remarketing.
Once installed, GTM serves as a central repository for all website tags, facilitating effortless updates and management of tags.
The app works with a variety of advertising platforms and tools including Google Analytics 4, Google Ads, Facebook Pixel, and TikTok Pixel.
Pricing
GroPulse GTM & Data Layer offers 3 different pricing options. While it’s free to install, the app starts at $29.99 / month.
Reviews
The GroPulse GTM + DataLayer was able to get our conversion tracking back up and running quickly after the Shopify Checkout Extensibility was required for the store setup...
this app helped me quickly to populate the datalayer on GTM. I had a problem with purchase tracking but the support team helped me in a few hours and solved the problem...
GroPulse GTM & Data Layer Alternatives
Analyzify
Analyzify offers a turnkey data analytics solution for Shopify stores, helping to fix tracking and enhance data flow with 10+ integrations, server-side tracking, and more.
GTManager
The GTManager app on Shopify offers integration with Google Tag Manager, allowing merchants to manage tags for tracking and analytics <strong>without coding.</strong> It supports a wide range of services including Google Analytics, Google Ads, and more, with <strong>over 35 prebuilt tags</strong> available.
Littledata ‑ Customer Tracking
Littledata tracks revenue and customer data across various marketing channels, including Google Analytics, Google Ads, and social media platforms.
Elevar Conversion Tracking
The Elevar Conversion Tracking app provides Shopify merchants with server-side tracking capabilities to provide conversion data.
Easy Tag ‑ GTM & Data Layer
The Easy Tag GTM & Data Layer app for Shopify streamlines the integration of Google Tag Manager (GTM).