Serhat Bora
Lead Content Specialist
Biography
Serhat is the lead content specialist at Analyzify, with years of experience in content marketing and organic growth. He specializes in product marketing, copywriting, and SEO. He is responsible for planning and executing content strategies, as well as brand messaging across all channels. He also plays an active role in key marketing initiatives and ongoing improvements to website content and user experience.
Authored Posts
78 posts contributed
29.04.2026 Learn how Shopify post-purchase surveys capture zero-party data, reveal hidden channels, and complement your attribution tracking.
28.04.2026 Learn how to create, manage, and use customer segments in Shopify. Build useful segments that update automatically for your campaigns.
21.04.2026 Explore Shopify's default attribution system and see how you can get multi-touch attribution to see the full customer journey for every order.
13.04.2026 Breadcrumb schema communicates your catalog hierarchy to Google and AI tools. Learn why most Shopify stores get it wrong and how to fix it without coding.
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