Serhat Bora

Serhat Bora

Lead Content Specialist

Biography

Serhat is the lead content specialist at Analyzify, with years of experience in content marketing and organic growth. He specializes in product marketing, copywriting, and SEO. He is responsible for planning and executing content strategies, as well as brand messaging across all channels. He also plays an active role in key marketing initiatives and ongoing improvements to website content and user experience.

Authored Posts

80 posts contributed
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Advanced Shopify Attribution: How to Track Full Customer Journey
Published at 21.04.2026
Explore Shopify's default attribution system and see how you can get multi-touch attribution to see the full customer journey for every order.
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Why Breadcrumb Schema Markup Is Key for Shopify Stores
Published at 13.04.2026
Breadcrumb schema communicates your catalog hierarchy to Google and AI tools. Learn why most Shopify stores get it wrong and how to fix it without coding.
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Setting Up FAQ’s on Shopify in 2026
Published at 07.04.2026
Well-structured FAQ content on Shopify serves three things at once: shoppers, search engines, and AI tools. Here's how to set it up for your store.
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How Structured Data Makes Shopify Stores Visible to AI Platforms
Published at 01.04.2026
Recent studies show structured data makes your Shopify store easier for AI to understand. Here’s how it improves visibility and product discovery.
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