Serhat Bora

Serhat Bora

Lead Content Specialist

Biography

Serhat is the lead content specialist at Analyzify, with years of experience in content marketing and organic growth. He specializes in product marketing, copywriting, and SEO. He is responsible for planning and executing content strategies, as well as brand messaging across all channels. He also plays an active role in key marketing initiatives and ongoing improvements to website content and user experience.

Authored Posts

82 posts contributed
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Understanding the Difference Between the Item Revenue and Purchase Revenue in GA4
Published at 25.06.2024
Explore the difference between the item revenue and purchase revenue in GA4. Also learn how the total revenue is calculated to interpret your data.
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Server-Side Tracking Explained: Your Solution to Reliable Shopify Data
Published at 22.07.2024
A detailed look at server-side tracking for Shopify stores, covering its key benefits and how it improves your tracking accuracy.
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Linking GA4, Search Console, and Merchant Center to Google Ads
Published at 03.08.2024
Explore a step-by-step guide to linking GA4, Search Console, and Merchant Center to Google Ads so you can get the most out of your setup!
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Marketing to Gen Z in 2025: Facts & Statistics & Tips
Published at 08.08.2024
Explore facts, statistics, and marketing tips that are useful in marketing to Gen Z: Get all the essentials so you can develop better marketing strategies.
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