Decathlon sells sports equipment and clothing for more than 80 sports, such as cycling, hiking, running, skiing, football, basketball, and yoga.
Rank
#1Custom Cart Rank
#5Est. Organic Traffic
1.3MEst. Paid Traffic
186With a mission to sustainably bring the power of sport to everyone, everywhere; Decathlon aims to make sports accessible by offering high-quality, sustainable, and affordable products.
As a company that cares about the environment and sustainability, the brand claims “it’s not just about selling people a product, it’s about challenging ourselves to make a change, and a difference wherever we are”. Accordingly, Decathlon launched a rental system, which lets people experience a new sport at an affordable price.
In August, Jimena Almendares was appointed as the new director of digital at Decathlon. As a seasoned innovator with over two decades of experience including the Meta group, Jimena joined Decathlon with a rich portfolio of managerial skills and knowledge, looking to improve the company even better.
Decathlon Organic Traffic Metrics
decathlon.com’s organic traffic with search engine authority and overall performance data.
Authority Score
69Est. Organic Traffic
1.3MOrganic Keywords
88.1KTop Landing Pages
Keyword | Total Traffic | N. of Keywords | Traffic Percentage |
---|---|---|---|
https://www.decathlon.com/ | 125.3K | 26.0K | 64.64 |
https://www.decathlon.com/pages/store-finder | 7.1K | 297 | 3.64 |
https://www.decathlon.com/blogs/sports-advice/what-s-the-correct-tire-pressure-for-your-bike | 3.9K | 933 | 1.98 |
http://decathlon.com/ | 3.5K | 96 | 1.78 |
https://www.decathlon.com/collections/bikes | 3.2K | 502 | 1.63 |
Top Organic Keywords
Keyword | Position | Volume | Traffic (%) |
---|---|---|---|
decathlon | 1 | 90.5K | 37.35 |
decathalon | 1 | 6.6K | 2.72 |
decatlon | 1 | 6.6K | 2.72 |
decathlon near me | 1 | 6.6K | 2.72 |
decathlon usa | 1 | 3.6K | 1.48 |
dechatlon | 1 | 3.6K | 1.48 |
declatone | 1 | 2.4K | 0.99 |
décathlon | 1 | 2.4K | 0.99 |
dethacon | 1 | 1.6K | 0.66 |
decathlon america | 1 | 1.3K | 0.53 |
Paid Traffic Metrics
Obvi.com’s estimated paid traffic including the number of keywords and traffic cost based on monthly traffic volume.
Paid Traffic
186Paid Keywords
8Paid Traffic Cost
12All visible data is sourced from third-party platforms such as Semrush, the Semrush API, and Similarweb