Over 1.7 million merchants sell using Shopify - and many others join them every day.
The platform has gradually become a go-to solution for online merchants thanks to its core features and benefits such as:
- ease of use
- scalability
- security
- customization
- integration with various channels and apps
Here, we take a look at the biggest Shopify brands & companies along with their performance metrics.
Top Shopify Brands & Companies (+ Performance Metrics)
Here’s a quick snapshot of the Shopify stores that stand out, along with their performance metrics.
Keep scrolling & reading to get more insights and inspiration.

Sephora is one of the most well-known beauty brands in the world, offering a wide range of products from makeup, skincare, haircare, fragrance, and more.
Allbirds is a sustainable footwear brand that uses natural materials such as wool, eucalyptus, and sugarcane to create comfortable and stylish shoes.
Decathlon sells sports equipment and clothing for more than 80 sports, such as cycling, hiking, running, skiing, football, basketball, and yoga.

Red Bull offers energy drinks and other products that aim to boost mental and physical performance.

Heinz sells processed foods and beverages, such as ketchup, beans, soup, salad cream, and more. Known for its iconic products, such as the Tomato Ketchup, Heinz offers a variety of flavors and ingredients to suit different preferences and occasions.

Netflix Merch Shop is the official online store for Netflix fans, where you can find exclusive and limited-edition merchandise from the favorite shows and movies.

Kylie Cosmetics is a fashionable cosmetics brand established by the famous reality TV star and entrepreneur Kylie Jenner.

SKIMS is a brand established by Kim Kardashian that produces shapewear, underwear, and loungewear for all body types.

Steve Madden is a renowned brand in the footwear industry that has revolutionized shoe design and fashion trends.

Cambridge Satchel produces and sells leather bags that are handcrafted in the UK.

Represent is a British luxury streetwear brand that provides a wide range of products in clothing, footwear, and accessories.

Good American is a clothing brand that celebrates diversity and inclusivity. Founded by Khloe Kardashian and Emma Grede, Good American aims to make comfort and support every woman’s new normal.

Dorsal Bracelets is a Shopify store that specializes in ocean-inspired bracelets, jewelry, and apparel.

Vite Ramen is a Shopify store that sells healthy, high protein craft ramen for effortless and delicious nutrition.

The Peach Truck offers fresh peaches for home delivery or local pickup, sourcing peaches from a family-owned farm in Georgia that has been growing the finest peaches for over 130 years.

Herb'N Eden sells holistic skincare products, especially handmade soap bars. Offering products made from natural ingredients, such as coconut oil, shea butter, essential oils, and herbs, the company aims to provide a nourishing and healing experience for the skin and the senses.

Kizik is a Shopify store that sells hands-free, slip-on shoes for men, women, and kids. Embracing a motto “to make every day easier, for everyone”, Kizik offers shoes that are easy to put on and take off, in addition to their stylish, comfortable, and durable style that makes them ideal for everyday wear.

Braxley Bands offers insanely comfortable Apple Watch bands that are stretchy, elastic, and washable.

Outway is an athletic accessory brand that offers performance socks for personal bests. Made from high-quality materials that provide cloud-like comfort, breathability, durability, and support, the Outway socks are also designed to be versatile, unique, stylish, and fun, with a range of colors, patterns, and heights best for cycling, running, workout, and hiking.

Elite Athletic Gear is a Shopify store that sells premium gear, jewelry, and accessories for athletes of all levels.

City Bonfires provides portable and reusable fire pits for outdoor adventures. As “the world’s first mini portable fire pits that are safer and easier to light and extinguish”, City Bonfires are made from non-toxic, food-safe materials, allowing them to burn for up to four hours and produce minimal smoke and soot.

Holo Taco specializes in holographic nail polish and other nail products. As a company that was launched in 2019 by Cristine Rotenberg, a Canadian YouTuber and influencer who is also known as Simply Nailogical, Holo Taco’s mission is to bring the sparkle and shine of holo to the masses, and to make boring nails a thing of the past.

Holo Taco specializes in holographic nail polish and other nail products. As a company that was launched in 2019 by Cristine Rotenberg, a Canadian YouTuber and influencer who is also known as Simply Nailogical, Holo Taco’s mission is to bring the sparkle and shine of holo to the masses, and to make boring nails a thing of the past.
As mentioned in one of Harley Finkelstein’s posts on X, this list includes brands by some of nearly 5,000 merchants that have been awarded a Milestone in the past 6 months.
These remarkable Milestones reflect the hard work and dedication of the entrepreneurs who have overcome various challenges and created successful businesses on Shopify.
Conclusion: Biggest Brands and Companies on Shopify
As a catalyst for innovation, growth, and success, Shopify contributes to a large ecommerce landscape in the world every year.
When you understand Shopify’s impact on global ecommerce, it’s no surprise that Shopify is the online selling platform of choice for some of the biggest names, from top celebrity DTC brands with hundreds of millions of followers, to corporations worth $100B.
From fashion to food, from music to movies, from sports to skincare, these companies use Shopify to create stunning online stores, reach millions of customers, and grow their businesses.
These brands choose Shopify because they trust its reliability, security, flexibility, and functionality.
They also benefit from a rich Shopify ecosystem of apps, partners, and experts that help them achieve their goals.
If you want to explore more about the Shopify brands, here are additional sources for you:
1- Top 20 Shopify Stores in the UK (+ Ecommerce Market)
2- Top 20 Shopify Stores in the USA (+Ecommerce Market)
3- Top 20 Clothing Shopify Stores (+ Apparel Market Report)